Google is the World’s top brand 2009
By Charles-Henry Ruyant
Today BrandZ has published the Top 100 Most Valuable Brands. And the winner is Google who has become the first $100 billion brand. With a 16% increase on last years results, Google beat its rival Microsoft to the top spot by 25%.
BrandZ -Top 100 Brands
The top 5 brands are:
Google
Microsoft
Coca-cola
IBM
McDonald’s
This is the third time that Google has held the top position, and I am pretty sure that Google will retain this position in 2010.
Over the past few years Google has reached pretty much every area of the internet (Search engine, Map, News, Internet explorer, phone, social media, video…). Although Microsoft is planning many future online projects, it seems unlikely that they can become as popular as Google in a year. The fact that Microsoft is desperately trying for partnership with Yahoo shows that future prospects of Microsoft may not be too good…
Anyway, we are now living in a Google world after a few years of Microsoft world.
Welcome to the Googlelisation of the world.
BrandZ , Google , Microsoft , Yahoo 
April 30th, 2009
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[...] ranking is a little bit different to Top brand, organised by BrandZ where the most valuable brand comes up top. Superbrand is more about the [...]