‘Operation Overlord’ was the code name for the World War II invasion of Europe by Allied forces. The Overlord list is a list of English veterans who wish to celebrate the event in Normandy in June 2009.

BMB creative agency has developed a website (overlordlist.co.uk) in order to collect £350 for each veteran. The £350 is for the hosting and transportation fees. You can select the area and specific veteran that you want to sponsor. Good idea ! You can also write a message on the website.

Overlordlist website

Message on Overlordlist

Sounds good, but there is two main problems:

1) Website accessibility. The website is a full flash website without any Flash alternative. Consequently, search engines cannot read this website and cannot index it. This makes it harder to find it on Google or Yahoo.

2) It does not make it clear where or how to the donate money…

This is a nice idea, but the website is very hard to find and it seems hard to give the money! Not very user or SEO friendly.